Bilibilipay a New Year callSacrifice againfunnyNot here yet? Overseas Chinese, don't worry, this guide will help you "return home" for the Chinese New Year.

alarm clock at 4 a.m.

Located in Toronto, on New Year's Eve. Your roommates are all asleep, and you're curled up in bed alone, phone brightness turned down to the lowest setting, staring at the Bilibili homepage waiting for the New Year's Greeting Festival to start.

There's a 13-hour time difference; it's 8 PM on Chinese New Year's Eve in China, which is 7 AM here. But the New Year's greetings ceremony usually goes online between 10 PM and midnight, which translates to 9 AM to 11 AM for you—thankfully, you don't have to stay up all night.

yourefreshRefresh, then refresh again.

Finally, the familiar red cover appeared on the homepage. I clicked on it—

Sorry, this video cannot be viewed in your region.

In that instant, you suddenly understood what "feeling apprehensive upon returning home" meant. It was just a video, yet it felt like a closed door, reminding you: you're no longer in that circle.

What is the New Year's Greeting Festival? Why is it so important to Bilibili users?

Let me give a simple explanation for those who are not familiar with this.

Bilibili New Year's FestivalIt is a large-scale original program launched by bilibili every Lunar New Year's Eve/Spring Festival, which can be understood as "Bilibili's own Spring Festival Gala". It has been held annually since 2010, and 2026 will be the sixteenth edition.

1. The "Annual Showcase" of all content creators on the platform.

The New Year's Greeting Festival will invite top content creators from various fields on the platform to participate in the creation, including music, parody, animation, dance, and more. All sorts of amazing creators will gather together. The content creators you've followed throughout the year may all make an appearance at the New Year's Greeting Festival.

2. Original content as the "treasure of the site"

The programs at the New Year's Greeting Festival are all original and of extremely high quality. Many classic tracks—such as "Ordinary Disco," "The Emperor's Reign," "Chronicle of the Gods," and "Goddess Splitting the Temple"—were first performed at the festival. These works later became "cultural symbols" of Bilibili, with views often reaching tens or even hundreds of millions.

3. The "ritualistic" aspect of the bullet screen frenzy

The most important thing about watching the New Year's Greeting Festival isn't the video itself, but watching it with millions of others. When a great performance comes on, the screen is instantly flooded with comments like "My youth is back!", "Tears in my eyes!", and "Forever a god!"—this atmosphere of collective celebration is a unique cultural experience on Bilibili.

Watching Bilibili from overseas often results in buffering, especially during crucial segments.Not at allRegular VPN That can solve it.

On the one hand, Bilibili has strict copyright checks, and most content containing anime and game IPs, such as "Bai Nian Ji," is only allowed to be played in mainland China, which triggers regional restrictions. On the other hand, 1080P+/4K high-definition bitrates require high bandwidth, while Bilibili's overseas CDN nodes mainly support ordinary UGC content. For high-concurrency PGC programs like "Bai Nian Ji," direct connection from overseas to domestic servers can easily result in packet loss and high latency, leading to frequent buffering.

QuickFox: A "Portal" Breaking Down Dimensional Barriers

Later, a friend recommended QuickFox, an accelerator designed specifically for overseas Chinese to access websites back to China. Simply put, it works by making Bilibili's servers "think" you're in China. Your network requests first go to QuickFox's domestic nodes before accessing Bilibili, thus bypassing regional restrictions.

I tried it, and it really works. Not just the New Year's Festival, but also all the anime, music, and live streams on Bilibili marked "Mainland China Only" can be watched normally. And—this is very important—Both speed and clarity are excellent.QuickFox is specifically optimized for video platforms, so it's not the kind of experience where "it opens but is incredibly laggy." 1080P playback is smooth, with real-time loading of comments, making it virtually indistinguishable from watching in China.